Writing For Humans

Tag: AI content editors

  • Brand Authority Fades in AI — Here’s What Resilient Brands Do

    Randy Savicky

    From a productivity standpoint, artificial intelligence (AI) is extraordinary. From a strategic standpoint, it’s destabilizing. Brand authority fades in AI when everyone is using it and content becomes easier to produce.  In this new world of infinite output, the relationship between AI content and brand authority is now a defining issue for leaders who care Read more

  • How AI Content Editors Minimize the Risks of Publishing AI-Only Content

    Randy Savicky

    Publishing AI-only content carries risks that outweigh any benefits, particularly for organizations whose success is based on credibility, like professional services firms, law firms, B2B and B2C brands, consultants, public relations firms, digital marketing agencies, and corporate executives. Experienced AI content editors minimize the risks of publishing AI-only content by reviewing, correcting, and finalizing AI-generated Read more